K-SWISS – HERITAGE
  • Art Direction
  • Branding
  • Creative Direction
  • Video

Get ready for an exclusive sneak peek into our ‘Classics’ collection, set to launch in 2018. This capsule collection of unisex apparel and footwear draws inspiration directly from our 90s and early 2000s archives, celebrating the timeless style and heritage of K-Swiss.

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CLIENT: K-SWISS – HERITAGE

Captured and directed by the talented photographer, Alex De Mora, under the creative direction of Rich Evans, this campaign showcases the essence of K-Swiss Heritage in a fresh and contemporary light. Featuring rising models Shamel Kendrick, Fifi Anicah, and Ally Lou, alongside local talents, the imagery captures the spirit of authenticity and individuality that defines our brand.

Shot by videographer Blue Laybourne, with the electrifying soundtrack of ‘Burst’ by Durrty Skanx, this campaign is a testament to the fusion of art, music, and fashion that defines K-Swiss Heritage.

As the creative force behind this campaign, I’ve had the privilege of shaping the visual narrative and branding strategy for K-Swiss Heritage. From conceptualizing captivating visuals to designing immersive brand experiences, I’ve helped K-Swiss Heritage connect with audiences on a deeper level and cement its status as a cultural icon.